Identity systems have become a mainstay for companies that are trying to secure a presence among their target audience. Strong identity systems have worked miracles for brand awareness through the years. With all the potential recognition that can come from a good branding, it seems logical that would translate well into the sphere of dot com organizations. Like many times before however, equating historical norms to loosely-related metaphors on the web can prove problematic. Being that the internet is first and foremost informational, how vital is a strong visual identity system for a dot-com company? If you ask me, not very. Read the rest of this post…
Posts Tagged ‘online’
Click on one of the items below to go to the postIdentity On the Web – Are Logos Relevant Online?
Posted on 16 March, 2010 at 5:55am with 6 comments
What Are People Really Buying Online?
Posted on 4 March, 2010 at 9:00pm with no comments
somerandomdude: What Are People Really Buying Online? http://www.good.is/post/what-are-people-really-buying-online
Posted on 4 March, 2010 at 9:00am with Comments Off
What Are People Really Buying Online? www.good.is/post/what-are-people-really-buying-online
Google Online Resources to Aid Disaster Relief in Chile
Posted on 27 February, 2010 at 8:20pm with no comments
somerandomdude: I’m sorry to beat a dead horse, but NBC’s online coverage of the Olympics is so backward-thinking, it makes my head spin.
Posted on 13 February, 2010 at 5:50pm with Comments Off
I’m sorry to beat a dead horse, but NBC’s online coverage of the Olympics is so backward-thinking, it makes my head spin.
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